Legal marijuana is reportedly the fastest growing industry in the US. According to cannabis research firm The ArcView Group, the legal cannabis market in the US grew 74% in 2014 to $2.7 billion, an increase from $1.5 billion in 2013.

Wana Brands, a leading producer of infused products in Colorado, is bringing their top selling cannabis-infused products to the Oregon cannabis industry through a new partnership with premiere medical marijuana dispensary, Oregon Bud Company.

“With Wana’s exceeding popularity in Colorado, the partnership with Oregon Bud Company is the next step in expanding our brand,” said Nancy Whiteman, Co-Founder, Wana Brands. “The Oregon Bud Company is a stand out in the Oregon cannabis scene, and its commitment to having the highest quality marijuana products at the greatest value around makes this partnership the right move for Wana Brands.”

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Even those things that worked yesterday may not work tomorrow, as the market matures, the culture changes, and competitors appear with new solutions.

Business success is all about meeting the needs of the modern buyer, who is more informed, has access to more choices, and is ever smarter about making purchasing decisions. In fact, we now live in a buyer-led digital age, where the traditional media push-marketing efforts just don’t work. Peter Drucker’s old comment that “culture eats strategy for breakfast” is more true now than ever.

The Factory sells cannabis in little, opaque cans that resemble those used to package dipping tobacco. Co-owner Kendall Jorgensen, who was a Southern Oregon craft medical-marijuana grower, claims the Factory's cannabis stays fresher longer because his unique packaging allows it to be preserved in nitrogen, an inert gas traditionally used in food packaging to seal out oxygen and moisture. I spoke to Jorgensen about canned cannabis, cannabis canning, and canny cannabis business practices.

WW: Who came up with the idea of weed in a can?

So far we know that genetics, environmental factors, and growing techniques can all impact a cannabis strain's end result. Today we'll learn how harvesting methods can also affect your strain.

On Monday, Canada traded a leader who recently claimed that marijuana is “infinitely worse” than tobacco for one that has 

OAKVILLE, ON--(Marketwired - Oct 20, 2015) -Canadian Cannabis Corp. (CCC) (OTC PINK: CCAN) plans to acquire Hydropothecary Corporation, a licensed producer of cannabis and cannabis oils and licensed distributor of Medicinal Marijuana under the Marijuana for Medical Purposes Regulations (MMPR - license link).

The parties have agreed to general terms, where CCC will pay a total consideration of $21.3 million in cash and stock ($28 million CAD) for 100% ownership in Hydropothecary. CCC has paid an initial $500,000 as a deposit, with the transaction expected to close on November 17, 2015.

NEW YORK, Oct. 20, 2015 /PRNewswire/ -- Purple Haze Properties CEO Andrew Pitsicalis has been added as a speaker at the Southwest Cannabis Conference and Expo that is scheduled to take place on October 27th and 28th in Phoenix, AZ. Pitsicalis will be speaking about Jimi Hendrix licensing opportunities in the cannabis industry.

"It is quite a privilege for me to be added as a speaker at the upcoming Southwest Cannabis Conference at the end of the month. I look forward to discussing the things I've experienced while working in the Jimi Hendrix cannabis space and listening and learning from everyone else who will be there," states Purple Haze Properties CEO Andrew Pitsicalis.

Shares in publicly traded marijuana suppliers surged in early trading Tuesday, with a Liberal election victory potentially vastly increasing the size of the market that is up for grabs.

During his election campaign, prime-minister-designate Justin Trudeau made it clear that, if elected, one of his early objectives would be the legalization of marijuana – as long as the drug doesn’t end up in the hands of minors.

In campaign literature, the Liberals vowed to design “a new system of strict marijuana sales and distribution, with appropriate federal and provincial excise taxes applied.”

Currently, Canadians can only gain legal access to marijuana for medicinal purposes from licensed suppliers in limited circumstances.