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Home 🌿 Cannabis Technology News 🌿 Eaze Unveils Brand Insights Program to Harness Big Data for the Cannabis Industry 🌿

Eaze Unveils Brand Insights Program to Harness Big Data for the Cannabis Industry

Submitted by Marijuana News on Fri, 09/23/2016 - 09:43

Eaze, the leading medical marijuana technology company, today unveils the first of its kind Brand Insights Program (BIP) for top product manufacturers in the cannabis industry. Built on a rich and extensive data foundation, the Eaze BIP delivers actionable consumer insights directly to product manufacturers to help them optimize their business and develop innovative products like never before. It then provides a channel for educating consumers directly so they can better communicate key differentiators to users and elicit feedback about their products.

@Eaze_team launches first of it's kind data program for #cannabisbrands

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“Cannabis cultivators and manufacturers can finally make important decisions based on the silent majority instead of the vocal minority,” said Keith McCarty, CEO of Eaze. “As the cannabis industry continues to find mainstream acceptance and grow at a rapid pace, it needs the kind of consumer insights that every other major...

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