How should we name medical marijuana in Canada?
After someone named a strain of marijuana after former Toronto mayor Rob Ford, a battle over what to call the new prescription drug is lighting up.
Bubbling quietly like each toke from a water bong, there’s a new war brewing in the world of pot.
This one’s not about where you can buy it, who’s standing behind the counter or who’s doling out prescription. It’s about what to call the actual products lining the shelves.
For some producers, there’s no place in the industry for names like Green Crack, AK-47 or, for that matter, Rob Ford Kush.
“We’re starting to see a delineation between the recreational use and medical use of marijuana. And when we look at something we want to use as a medicine, we expect there to be a certain amount of professionalism and discipline surrounding those drugs,” said Brent Zettl, the CEO of CanniMed, a licensed medical...
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