Manitoba Harvest hemp food sales approaching C$100m in 2015

OK, so the Declaration of Independence was not, as urban myth would have it, written on hemp (the said document was written on parchment). But 239 years later, this ultra-versatile super seed is finally gaining traction as a food ingredient in the United States, according to the world’s largest hemp foods manufacturer.

It’s been a long time coming, says Mike Fata, CEO of Canadian firm Manitoba Harvest, which was instrumental in securing a change in the law such that it became legal to grow industrial hemp for commercial use in Canada in 1998, and now sells hemp food products in 8,000 stores in North America from Sprouts to Kroger and Costco.

But as evidenced by the rapid growth of chia, products that might once have languished in the natural channel for years before hitting the conventional channel are now making their way from niche to mainstream far more rapidly, said...

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