HEMP HITS NEW HIGHS

In a small town about an hour north of Denver sits a nondescript warehouse where, decades ago, workers canned beans and tomatoes on an assembly line. Today, the chemists inside have much loftier ambitions. They’re aiming at a cheap, fast and sustainable way to make the stuff that makes our world, from sugars to fibers to plastics. A half-ton of their magical new cash crop, strawlike but infinitely sturdier, is stacked in bales covered with blue tarp.

It’s hemp, which also goes by “ditch weed” and, yes, “weed.” To Ed Lehrburger and his team of chemists at PureVision Technology, though, hemp is a veritable wonder material, a bioproduct to end all bioproducts, in a market that BCC Research estimates will be worth $473 billion by 2018. Not only is hemp versatile and incredibly strong, it can flourish in harsh conditions and need not compete with farmland or wood. And though hemp is...

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