Pot Tech Companies Are Sneaking Into CES
Cannabis-related products are banned from the show floor, but pot is becoming part of the conversation in Las Vegas.
One of the final events at this year’s CES is the Extreme Tech Challenge, a contest for startups in emerging areas of technology. Among the participants is MassRoots, a sort of Facebook for potheads. The arrival of marijuana at the tech industry’s biggest trade show is causing a bit of discomfort both for the Consumer Technology Association, which oversees CES, and the organizers of the contest. This kind of tension is likely to grow for the show as pot legalization spreads. It could hit particularly close to home for CES by next year. The show is always held in Las Vegas, and Nevadans will vote on a proposal this November to make recreational pot smoking legal.
MassRoots was founded in 2013 in Colorado, and now claims 725,000 users. Its apps let people discuss their cannabis-related experiences, learn about pot dispensaries,...
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