How to Be ‘Pitch Perfect': 5 Essential Elements for Your Pitch Deck

What’s the average amount of time an investor spends looking at a pitch deck?

3 minutes and 44 seconds.

You read that right. This short attention span is clear proof that presenters need to hone the art of the (short) pitch.

If you are looking for a starting point, here are 5 essential elements:

1. Optimize Your Design

For starters, I hope we can all agree that a pitch deck is the main device to help you raise money. Therefore, it doesn’t belong in a predictable or poorly designed template.Visuals are processed 60,000 times faster in the brain than text — and will be critical assets for you in those three short minutes — so make sure your design is top notch. Invest the time and money to get it done correctly by seeking outside expertise and design help.

2. Include the Critical 10

A solid pitch deck always...

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