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Don't post and pray: Access the entire talent pool

Submitted by Marijuana News on Wed, 07/01/2015 - 08:45

By David Murét

There are a couple things we know for certain about operating a company on the front lines of legal cannabis: It isn’t easy, and it isn’t cheap.

As an entrepreneur or executive in this industry, the demands on your finite resources seem endless. When you consider the risks of being under-capitalized in such a volatile market, it seems wise to trim costs wherever you can. For many companies that means turning to one of the countless job boards to search for talent. Why engage the services of a recruiter when a single job posting on Craigslist can yield hundreds of resumes?

It’s been said that time is money and nowhere is that more apparent than in a fast-paced emerging market like the cannabis industry. So the first thing to consider is how valuable your time is. Have you really considered how much time and energy it takes to find the right...

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