Want To Be The McDonald's Of Marijuana? Fat Chance
Right up there with most cannabis colleges and almost all publicly traded marijuana companies, I am always cautioning my clients about marijuana franchising. Do not be wooed by glitzy pitches of your becoming the new owner of the next “McDonald’s of marijuana.”
Franchising involves a supplier — the franchisor — who permits an independent operator/franchisee to use the supplier’s trademarks, distribute the supplier’s distinct goods, and sometimes to even use the supplier’s building design. In exchange for this, the franchisee pays the franchisor a fee, all of which is memorialized in a franchise agreement. For example, to open a McDonald’s franchise you typically must pay at least $45,000 to McDonald’s and to open a UPS Store franchise you typically must pay UPS at least $29,950.
The franchisee is then usually required to buy all (or at least most) of its supplies from its franchisor (think cups, burgers, napkins, etc.) and pay its...
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