The "Martha Stewart of Marijuana" Helps Women Get Into the Weed Business

Beverly Hills Cannabis Club's Cheryl Shuman

It was bound to happen — cannabis networking events that encourage curious women to pursue a career in a growing market. Pun intended.

A marketing queen who has been running the private Beverly Hills Cannabis Club for 20 years, Cheryl Shuman is taking advantage of what she calls the “pot-com boom,” and wants to take other career-minded women along for the ride.

In February she formed the networking group Women Grow, where she inspires others to join the cannabis industry. The group met recently in West Hollywood to discuss financial opportunities such as weed photography and selling baked pot edibles.

The women listened. They know and trust Shuman’s background: She helped Kush magazine rise up from $150,000 in revenue to more than $6 million within just 18 months, by her reckoning. She’s also been an advisor to stars including Madonna, Michael Jackson and Steven...

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URL: 
http://www.laweekly.com/music/the-martha-stewart-of-marijuana-helps-women-get-into-the-weed-business-5536188